Evaluation: Question 4

My target audience is aimed at 16-20 year olds who are genuinely interested in getting somewhere in their life, such as those who are attending college, are doing an apprenticeship or have a job which they are aiming to specialize in . The reason I have set my target audience is I would like to believe my magazine would be inspirational to the readers my magazine acquires. It is also set towards those who have a genuine interest in music and are up to date with the latest trends and styles within the music world and within the fashion world. I have targeted my audience towards those more urban Londoners. My target audience doesn’t have a set gender that my magazine would appeal to, I decided to do this as my target age group is relatively small so to capture more of an audience having a unisex magazine would be more beneficial for my magazine.